La dimensión administrativa de la autoevaluación institucional: Caso Universidad de Guayaquil The administrative of institutional self-evaluation: Case study at the University of Guayaquil

Abstract

This article summarizes the administrative process that accompanied the institutional self-evaluation of the University of Guayaquil during the period 2024-2025, according to the guidelines of the Council for Quality Assurance in Higher Education (CACES). Led by the Institutional Accreditation Directorate, the process was managed through strategic planning, operational coordination, technical follow-up and systematic evaluation. The research was developed under a mixed approach, integrating qualitative and quantitative methods. The inductive and synthetic scientific methods were applied: the first allowed to analyse the administrative reality from empirical evidence; the second provided a structured view of the evaluation process. The methodology was based on the PHVA (Plan, Do, Verify, Act) cycle, adapted to the university context. Techniques used included document analysis, structured interviews with key actors, surveys of graduates and administrative staff, direct observation and comparative analysis of management indicators. The actions carried out included technical training of the evaluation committee, survey of infrastructure data, site visits and collaborative design of the Institutional Improvement Plan. Finally, the results allowed strengthening quality assurance and consolidating an institutional culture of continuous evaluation, with potential to be replicated in other higher education institutions in the country.